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STYLISH 80'SSynthetic State
GOGIYA

GOGIYA

Brand IdentityCustom IllustrationPackaging DesignMenu Design

Where tradition meets attitude. Inspired by the fierce spirit of the Korean tiger, GOGIYA is bold, untamed, and unapologetically social.

GOGIYA is not just Korean BBQ. It is a movement. Fire-lit grills, sizzling meats, and bold flavors come together in a high-energy space where every bite is an experience. It is the thrill of the sear, the crackle of the flame, and the unspoken challenge to master the grill. Custom graphics, dynamic visuals, and a high-contrast aesthetic make every detail of the brand as powerful as the flavors on the table. From the perfect cut of meat to the last sip of soju, GOGIYA fuels the night. Whether you are flipping brisket, stacking banchan, or going all-in on the ultimate feast, it is all about playing with your food, owning the flame, and making every meal legendary.

Project Overview

Deliverables

Brand Identity System
Creative Concepting
Custom Logo & Mark
Custom Illustration System
Packaging Design
Menu Design
Social Media
Print Collateral
Strategy
ClientGOGIYA
AgencyCreative Edge
CategoryCULTURE